Title

Business Model Prototyping – Using the Morphological Analysis to Develop New Business Models

Authors

Seidenstricker, Sven; Scheuerle, Stefan; Linder, Christian

Publication

Procedia - Social and Behavioral Sciences, 2014, Vol 148, p102

ISSN

1877-0428

Publication type

Academic Journal

DOI

10.1016/j.sbspro.2014.07.023