- Title
How B2B platform improves Buyers’ performance: Insights into platform’s substitution effect
- Authors
Zhou, Liying; Mao, Hongyi; Zhao, Taiyang; Wang, Valerie Lynette; Wang, Xiaodong; Zuo, Peng
- Publication
Journal of Business Research, 2022, Vol 143, p72
- ISSN
0148-2963
- Publication type
Academic Journal
- DOI
10.1016/j.jbusres.2022.01.060