EBSCO Logo
Connecting you to content on EBSCOhost
Title

B2B purchase engagement: Examining the key drivers and outcomes in professional services

Authors

Nyadzayo, Munyaradzi W.; Casidy, Riza; Thaichon, Park

Publication

Industrial Marketing Management, 2020, Vol 85, p197

ISSN

0019-8501

Publication type

Academic Journal

DOI

10.1016/j.indmarman.2019.11.007

EBSCO Connect | Privacy policy | Terms of use | Copyright | Manage my cookies
Journals | Subjects | Sitemap
© 2025 EBSCO Industries, Inc. All rights reserved